eshots has just released a white paper written by CMO George Deeb, titled "The 8 Steps of Driving Event ROI." This white paper gives insights around driving higher event ROI that was learned over our nearly 20 years of experience as event technology innovators. Technology however is just a part of what's included in this document. This white paper discusses the event and experiential process from start to finish, helping you make the smarter decisions in critical areas that are often overlooked.

Visit our website to download this important event marketing technology white paper.